Case Studies
At Maxwell Strategy Group, we pride ourselves on delivering tailored solutions that drive real results for our clients. This page highlights a selection of projects we’ve completed across various industries, showcasing our expertise in market research, marketing strategy, and business growth. Each case study provides a glimpse into how we’ve partnered with businesses and nonprofits to overcome challenges, seize opportunities, and achieve lasting success.
01
Expanding a CPG Brand into Europe
We partnered with a consumer packaged goods (CPG) company to identify the best markets for expansion across Europe. Through detailed market research, competitive analysis, and tailored strategic planning, we recommended a market entry strategy focusing on the UK, Germany, and France, resulting in a clear roadmap for growth in high-potential regions.
02
Revitalizing Donor Engagement for a Non-Profit
We worked with a non-profit to analyze their donor database, segmenting donors by historical giving patterns. This led to a comprehensive strategy to re-activate lapsed donors, increase contributions from existing donors, and acquire new supporters. Additionally, we developed a marketing strategy spanning the full funnel, ensuring sustainable growth in donor engagement.
03
Elevating Marketing for a Mental Health Practice
We collaborated with a private mental health practice to create an end-to-end marketing strategy. This included enhancing their online presence, optimizing patient acquisition channels, and boosting engagement through targeted campaigns. The result was increased brand visibility and a steady influx of new clients.
04
Building a Brand and Marketing Strategy for an Online Commerce Company
We supported an online commerce company in creating a cohesive brand identity and marketing strategy. From refining their brand messaging to designing campaigns that captured customer attention, our work positioned the company for stronger market resonance and sustainable growth.
05
Market Research for Non-Profit Initiatives in Africa
We conducted in-depth market research for a non-profit in Africa, focusing on identifying demand and growth potential for agricultural products like vanilla. Our findings guided the organization in developing strategies to produce, package, and sell products in the most promising markets, driving both revenue and impact.
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